Reformer Club has raised $2.0M in seed funding, with Vorwerk Ventures leading the round. The investment backs the company’s network of Reformer Pilates studios, a format that has carved out a loyal following among fitness enthusiasts seeking low-impact, high-intensity workouts.
The fresh capital arrives as boutique fitness continues to draw investor attention, though Reformer Club’s focus on a single, specialized discipline sets it apart from broader gym chains. Vorwerk Ventures, known for backing consumer and lifestyle brands, is betting on the studio’s ability to scale its model without diluting its core offering.


















