Joy Supply has raised $700K in seed funding from Sling Ventures. The New York-area cookie maker, founded by a former pastry cook, food editor, and product developer, builds its thin, crisp cookies on a 100-year-old family recipe and a sourcing-first approach.
Joy Supply works with farmers and producers it says prioritize quality, transparency, and long-term stewardship of the land, and it frames its ingredients-to-packaging decisions around that idea. The company positions itself between heritage and modernity - honoring a family baking legacy while trying to "un-process" the cookie aisle.


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