SELLIT9, a platform designed to turn used household items into instant liquidity, has closed a $4.1M Seed funding round. The company provides a software layer for trade-ins, allowing merchants, brands, and loyalty programs to offer direct payouts or store credit. Its platform integrates via a one-click Shopify install or as a custom white-label solution, helping partners boost conversions and support sustainability without operational overhead.
The investment saw participation from BDC's Seed Venture Fund, MaRS Investment Accelerator Fund, AQC Capital, and Anges Québec.














