Fluency, a Digital Product Design Studio based in Surry Hills, Sydney, has announced it has secured $6.0 million in new investment capital. The funding round marks a significant milestone for the company, which specializes in designing and building applications, platforms, and digital experiences that are core to its clients' businesses.
The studio is recognized for its expertise in User Experience and Interaction Design (UX and UI) across web, mobile, and touch screen platforms. Fluency boasts a diverse client roster, having delivered projects for major organizations such as ABC (including the ABC Radio App), SBS (SBS onDemand iPhone & iPad UI, Eurovision), Channel Nine, Bauer Media (Gourmettraveller.com.au, Harpersbazaar.com.au), Bupa, Westpac, and St. George. Their portfolio also includes work for various startups, which helps maintain a lean and agile approach applied to their corporate engagements.
This capital injection will enable Fluency to accelerate its strategic growth initiatives. The company plans to use the funds to expand its team of design and development professionals, enhance its service offerings, and invest in new technologies to further solidify its position in the competitive digital product design landscape. The investment underscores confidence in Fluency's proven track record and its vision for the future of digital experiences.
With this new funding, Fluency is well-positioned to capitalize on the increasing demand for sophisticated digital solutions. The company aims to continue its trajectory of innovation, delivering impactful designs and robust platforms that drive business value for its growing client base and further expand its market reach.
