ThirdLove, the female-founded lifestyle brand known for its solution-driven essentials, has secured $55,000,000 in its latest funding round. Co-founders Heidi Zak and Ra’el Cohen established ThirdLove with a mission to revolutionize the bra shopping experience, creating products that address common fit problems and ensure customers look and feel amazing. The company's offerings include a range of elevated essentials such as bras, undies, loungewear, lingerie, and bra-sized swimwear, all meticulously designed by women.
This substantial investment underscores investor confidence in ThirdLove's proven business model and its growing market presence. The brand has demonstrated a consistent growth trajectory in recent years, significantly expanding its reach. In 2022, ThirdLove opened retail stores nationwide, including its flagship location in San Francisco. Building on this expansion, the company further extended its distribution in 2024 with launches in select Neiman Marcus locations and on Amazon. The newly raised capital is earmarked to strategically fuel continued growth initiatives, enhance product development, and scale operational capabilities.
ThirdLove fosters an internal culture that prioritizes individual development, ownership, and innovation, earning it a Great Place to Work® certification for five consecutive years. The company also demonstrates a strong commitment to social responsibility, engaging in recycling programs and partnering with non-profits like the SF LGBT Center and I Support The Girls. Through these efforts, ThirdLove stands as the largest donor of undergarments in the US, having distributed over $50 million worth of products to those in need. This significant funding round positions ThirdLove to accelerate its expansion, strengthen its market leadership, and continue its mission of delivering thoughtfully designed essentials with positive community impact.
