AppsFlyer, the Modern Marketing Cloud that helps businesses transform complex data into clarity and growth, has secured $1.0B in a Series e funding round. The investment comes from a strategic group of backers including Moloco, Google, Meta, and Unity, signaling strong confidence in the company's decade-long leadership in mobile attribution.
Trusted by over 15,000 businesses worldwide, AppsFlyer's platform provides a foundation for unified, measurable, and autonomous marketing. It works to break down silos across measurement, deep linking, data collaboration, and autonomous AI workflows, enabling companies to navigate complex marketing landscapes more effectively.
