Rigi has raised $1.1M, with Google International among the investors backing the round.
The company is working on new-age entertainment, though it hasn't detailed what that looks like in practice or how the fresh capital will be deployed.
Rigi Raises $1.1M to Power New Age Entertainment
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Entrackr#Exclusive: Rigi kicks off fresh investment from Google Creator economy startup Rigi has raised Rs 10 crore from Google International, according to regulatory documents reviewed by Entrackr. The company’s board approved the allotment of 1,543 preference shares at Rs 61,796 apiece.
The deal values Rigi at a post-money valuation of around Rs 670 crore. This marks Google’s entry into Rigi’s shareholder base. Following the investment, Google holds 1.43% in the company. Founded in 2021 by Swapnil Saurav and Ananya Singhal, Rigi helps creators turn their online following into income by building paid communities on WhatsApp and Telegram, managing subscriptions and selling digi
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