Ayyappan R, the e-commerce veteran known for building multi-billion-dollar businesses at Cleartrip and Myntra, is now at the helm of FirstClub, a new retail startup that has secured $55.0M in funding. Founded in 2024, FirstClub aims to redefine shopping by blending the speed of quick commerce with the immersive experience of offline stores, emphasizing curated products and transparency.
The company, backed by top-tier VCs and angel investors, is initially focusing on categories like fruits, vegetables, groceries, and health products, with plans to expand into beauty, fashion, and home goods.














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