Cytix Raises $7.0M Series A for Security Decision Layer

Evorra

Evorra seeks to make every marketer in the world, a responsible, data-driven marketer. We aspire to enable privacy-compliant data to flow at scale and cost-efficiently for brands and agencies. We don’t believe the world’s data should be controlled by the few. We seek to empower all individuals in businesses to truly unlock the power of audience data; from marketing, media and advertising interns, to CMO’s and the heads of agencies. And all of this, with cost-efficient approaches in mind. Powered 100% by first-party-data and real-audiences, Evorra will enable brands to find and build at scale, the audiences they rely on to fuel their insight activities and advertising campaigns. It will also ensure data monetisers, who have opt-ed in audiences, can continue to generate revenue and provide value to the advertising ecosystem with full control and transparency. Follow us on LinkedIn to keep up-to-date, or if you are a brand or data owner wondering how you will market and monetise once third party cookies disappear, drop us a line at hello@evorra.com to start a conversation.

Edgify

Edgify is revolutionising retail operations with its Edge AI solutions, enabling grocery retailers to combat shrink, drive operational efficiency, and elevate customer experience. With over 8,000 devices deployed across 12 countries, Edgify’s self-learning, cloudless AI technology delivers unparalleled Item Recognition & Loss Prevention at self-checkouts, POS lanes, and scales. Our proprietary Distributed Learning framework removes the need for expensive servers, risky cloud infrastructure, and complex model training with human data labelling. Trusted by leading national and global retailers, Edgify provides a scalable, low-cost, and high-impact AI framework to drive profitability and transform in-store operations.

Safehire.ai

Safehire is a UK-based digital risk intelligence company. We provide Digital Risk Screening (DRS) for organisations deciding who can access vulnerable people, sensitive systems, data, regulated roles and critical operations. Traditional checks remain essential. They mainly draw on formal records, declared information and historic indicators. Safehire searches lawfully accessible sources across the surface, deep and dark web to identify relevant digital exposure that may need further review. Each search follows a defined, proportionate scope. AI supports discovery. Human analysts check identity, relevance and context before documenting the findings. Safeguarding, HR, risk and security teams can consider that evidence alongside their existing checks. DRS works alongside DBS(or equivilent), BPSS, references and formal vetting. The organisation remains responsible for the final decision. Safehire works with organisations across education, care, sport, charities, regulated workforces, public-sector supply chains, financial services and critical infrastructure. Clarity for decisions that carry consequence.