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Proxima Research

Proxima Research is an international provider of data, technologies, and services for the healthcare sector, whose solutions are presented in more than 47 countries around the world. Our long-term experience, constant innovations, highest data quality, and customer-centricity made us a foreground partner for more than 350 customers with a special focus on pharmaceutical business development. With more than 30 years of expertise, Proxima Research International provides its clients with innovative and expert solutions in the field of market data, CRM/ETMS integration and support, HCP/HCO database management, omnichannel marketing, implementation of BI solutions, marketing research and consulting on pharmaceutical business development. Such broad capabilities allow you to conduct market audits, provide data in the field of business analytics and data processing, evaluate the effectiveness of promotion and interaction with customers, and increase business efficiency by implementing cross-platform solutions using AI, big data, and other innovative technologies. Focus on innovation to solve business problems in the healthcare sector: 1. Data *Market leader Axioma is the syndicate database of specialists and healthcare institutions; *Syndicated research of medical prescriptions and promotional activities of pharmaceutical companies in Promo&RX Test modules; *Market Audit is the comprehensive monitoring of the pharmaceutical market and online analytics, including processing reports of pharmacy chains and distributors. 2. Technology Proxima CRM is a cross-platform omnichannel tool with an easy and flexible management system. To manage, analyze and improve the effectiveness of communication between the company and the target audience. Proxima CRM ecosystem includes built-in modules: *CLM *GPS *Photo Module *Trace Visit *Geo Force *OCM *BI module 3. Services *Qualitative and quantitative marketing research; *Creation and implementation of pharma brand promotional strategies.

KeyOps

KeyOps offers a comprehensive, HCP engagement platform tailored for life sciences that utilizes both asynchronous digital advisory boards (KoLab) and quantitative surveys, all powered by AI. Through KoLab, teams can conduct more frequent, short digital touchpoints that fit HCPs' schedules and modern work styles. The KeyOps survey solution supports flexible quantitative research - from brief, on‑demand queries to in‑depth ATUs or AAUs - providing fast insights. Once the data is collected, EngageAI enables real-time analysis including sentiment coding, correlation, and thematic insights. Results can be filtered, visualized, and integrated into BI tools like Power BI or Tableau - all via a self‑service, 24/7 dashboard. By uniting qualitative and quantitative research streams with AI, KeyOps empowers life sciences teams to gain rapid, reliable insights while enhancing HCP participation and maximizing ROI.

The Rounds

The Rounds is the secure collaboration network modern healthcare professionals trust to improve healthcare outcomes. Physicians and HCPs join The Rounds to connect with peers and experts across therapeutic areas in a secure environment. Business at The Rounds: The Rounds provides a free platform for all healthcare professionals by generating revenue from the life sciences industry which strives to reach medical decision-makers with relevant product information. Since its creation in 2012, The Rounds has positioned itself as a Canadian market leader and forged industry relationships with national governing bodies including the Pharmaceutical Advertising Advisory Board (PAAB) and Innovative Medicines Canada (IMC).

Cardata

Cardata is the platform that makes mileage reimbursement accurate, compliant and tax-free. For more than 25 years, we’ve helped companies put the right tools in place to support employees who drive their personal vehicles for work. We design and manage reimbursement programs tailored to how your employees actually drive, using proven IRS-compliant models like Fixed and Variable Rate (FAVR), Cents Per Mile (CPM), and Tax-Free Car Allowance (TFCA). Cardata combines purpose-built software with managed services to capture employee mileage, manage payments, and keep programs defensible. Using real driving data, we match employees with tax-free reimbursements tailored to their role, driving needs, and your budget, helping you stay tax compliant, control your costs, and run a program built on accuracy. Companies using Cardata save an average of 30% compared to traditional allowances and company cars, while improving accuracy, fairness, and compliance. Mileage reimbursement can get complicated. Cardata makes it simple.