Bluecore, which helps enterprise brands convert anonymous shoppers into known customers, has raised $10.0M in pre-seed capital. The company's technology focuses on retail shopper identification and customer movement, generating incremental revenue by automating personalized communications across email, mobile, site, and paid media.
More than 400 brands, including Tapestry, Express, and Lenovo, rely on Bluecore to rapidly increase customer retention and drive profitable growth. Its platform uses transparent IDs and real-time product data to trigger hundreds of communications based on any signal, bypassing manual processes.


















