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Latitude Financial Acquires Australian Fintech Lender Symple Loans

Symple Loans acquired by Latitude Financial

AcquisitionFinancial Services

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Symple Loans logo
Acquired

Symple Loans

Financial Services

Undisclosed amount

October 2, 2025

Latitude Financial logo
Acquirer

Latitude Financial

Investment Management

Latitude Financial has acquired Symple Loans for an undisclosed amount. Symple Loans is an Australian consumer fintech lending company focused on providing unsecured personal loans. The company uses a state-of-the-art online lending platform to offer efficient and affordable loans, aiming to pass on cost savings to customers through competitive interest rates. Founded by senior banking executives Bob Belan and Paul Byrne, Symple Loans received its Australian Credit License from ASIC in 2018, operating as a regulated lender.

Latitude Financial, a diversified financial services company, has made this acquisition to strengthen its digital lending capabilities and expand its footprint in the personal loans sector. The strategic move allows Latitude to integrate Symple Loans' modern online platform and its expertise in streamlined, low-cost loan origination. This directly enhances Latitude's capacity to offer agile and technologically advanced lending solutions to the Australian market.

The acquisition is expected to generate synergies by combining Latitude's substantial scale and market access with Symple Loans' innovative fintech infrastructure and customer-centric model. Latitude can leverage Symple's advanced credit risk management and operational efficiencies, potentially optimizing its own loan processes. Conversely, Symple Loans will benefit from Latitude's broader resources and distribution network.

Moving forward, the integrated entity is poised to capitalize on enhanced technological capabilities and a wider product offering. This strategic combination aims to deliver more accessible and competitive digital lending options to Australian consumers, reinforcing Latitude's position in the evolving financial services landscape.

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Lending Technology
Risk Management Solutions
Customer Relationship Management
Digital Marketing Services
Compliance Software

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