Intuit has signed an agreement to acquire Sequence, a Series A revenue management company that automates the end-to-end quote-to-revenue process for businesses. The deal stage is agreed; the sources do not disclose a purchase price.
According to the source, Sequence automates the process from contract to revenue recognition, with AI agents handling daily tasks while working securely alongside finance teams. The source describes the rationale as businesses finding pricing, billing, and collecting on increasingly complex revenue more challenging as they grow.
The source states the acquisition will extend Intuit's financial system of intelligence with new revenue management capabilities and strengthen mid-market offerings in Intuit QuickBooks Advanced. It adds that the combination is intended to give mid-market businesses and the accounting firms who advise them a single platform to price, bill, and collect on revenue tied to consumption, usage, seats, and milestones.
The source names Riya Grover and Enda Cahill as members of the Sequence team expected to join Intuit. No closing date, advisers, or financing details were disclosed in the sources.