Rethink Holdings has acquired Rethink Retail, a US-based B2B media company serving the retail industry. The purchase price was not disclosed in the sources.
Rethink Holdings announced the deal as its first acquisition. The buyer describes itself as acquiring and scaling B2B media businesses focused on communities, events, editorial and data-powered insights.
In the announcement, Rethink Holdings said it sees an opportunity to build a B2B-focused media company through strategic acquisitions and organic sales focus, citing blurring lines in media as news companies build events, event companies add editorial, research firms host summits and journalists become digital creators. The company said it is looking to acquire and grow businesses across communities, content and insights in retail and other industries, and said it wants to work with founders who know their industry and have earned their audience's trust. It also said it is open to hearing from investors who share its view on long-term ownership.
Rethink Retail is the starting point for that effort, according to the announcement.