Bespoke Fashion has acquired the Nick Graham brand from Tharanco Group, WWD reported. Terms were not disclosed.
Bespoke Fashion is a New York-based luxury men's company founded by Danielle Mandelbaum Anderman. According to the source, Mandelbaum Anderman's family owned the Superba neckwear company, and she founded Bespoke in 2012 as a high-end neckwear manufacturer. The business has since expanded into dress shirts, socks, accessories, sportswear and tailored clothing for brands and retailers.
Tharanco acquired the majority stake in NGX LLC, the company that owns the Nick Graham trademark, in 2017 from Iconix Brand Group. Tharanco owns or operates nearly 30 brands, including Greg Norman, Dunning, Joseph A, Hi-Tec and Scarlett. Michael Setola, president and chief executive officer of Tharanco Lifestyles LLC, said in the source: "Bespoke is a natural fit for a multicategory brand like Nick Graham. The business became very tailored and dress furnishings-driven over the last two years. Our company is very sportswear-driven and Bespoke can give Nick Graham the design, technical and sourcing attention to allow it to grow. We are very happy the brand has found this new home."
Mandelbaum Anderman described Nick Graham as "a junior Thomas Pink" and said she views it as a "great vehicle for young guys." She said the collection is carried at JCPenney and that business will be retained, adding that she would like to see it in Belk and Macy's and that plans call for offering the collection online. She said the deal was just finalized and that she is in discussions with Graham to be part of the business going forward. She said the first collection under Bespoke will be created by the end of next year.