Pernod Ricard has acquired ITALICUS - Rosolio di Bergamotto, the modern revival of the historic Italian aperitivo category, for an undisclosed amount. The deal brings the bergamot-based liqueur, created by Giuseppe Gallo, into the portfolio of the global spirits group, which owns brands such as Absolut vodka and Jameson whiskey.
ITALICUS is a contemporary interpretation of Rosolio, a pre-vermouth aperitivo once popular in 19th-century Italy and enjoyed by the King of Savoy. The liquid is produced at a family-owned distillery in Moncalieri, Torino, using a recipe dating back to the late 1800s. Bergamot from a UNESCO-protected area in Calabria and cedro from Sicily are infused in cold water to extract essential oils, then blended with Italian neutral grain spirit. Roman chamomile, lavender, gentian, yellow roses, and melissa balm are macerated for several days before being married with the citrus oils. The result is a lightly citrus nose with rose and lavender hints, leading to a palate of ripe citrus balanced by light bitterness and floral spice.
For Pernod Ricard, the acquisition strengthens its position in the fast-growing aperitivo segment, particularly in key markets such as London, Milan, and New York City, where ITALICUS has been selectively launched in on-trade accounts. The brand’s artisanal production method and historical roots offer a distinct point of difference within the group’s existing wine and spirits portfolio. The move also aligns with broader consumer trends toward premium, craft-style beverages with authentic regional provenance.
The transaction is expected to expand distribution of ITALICUS beyond its current exclusive on-trade presence, leveraging Pernod Ricard’s established global sales network. The brand will retain its production base in Torino, preserving the traditional Sfumatura process that defines its character. The combined entity will focus on growing the Rosolio category internationally, building on the brand’s initial traction in three major cities. With the backing of a major industry player, ITALICUS is positioned to reintroduce this forgotten Italian classic to a wider audience.