Awesome Motive has acquired Drip, the email platform, along with its popup sister brand Sleeknote. The deal was reported on 6 November 2026. The purchase price was not disclosed in the sources.
According to a LinkedIn post from CEO Syed Balkhi, Awesome Motive buys businesses it already uses to make money. The post states that Drip is the email platform behind WPBeginner.
No further terms, advisers or closing details were given in the source material.